Enroll in Entrepreneurship with Dolphin STEM Academy

Course Overview

This one-semester course is intended to help you identify the components of a business plan,
describe ideation and innovation in products and pricing, explain the market research process,
and list various management functions of operations management. The course has 18 lessons
organized into 4 units. Each unit has a Unit Activity and each lesson contains one or more
Lesson Activities. Additionally, the course includes a comprehensive Course Activity.

This course will cover the roles and attributes of an entrepreneur, marketing and its
components, the selling process, and operations management.

You will submit the Unit Activity and Course Activity documents to your teacher, and you will
grade your work in the Lesson Activities by comparing them with the given sample responses.
The Unit Activities, Course Activities (submitted to the teacher), and Lesson Activities (self-checked) are the major components of this course. There are other assessment components,
namely the mastery test questions that feature along with the lesson; the pre- and post-test
questions that come at the beginning and end of the unit, respectively; and an end-of-semester
test. All of these tests are a combination of simple multiple-choice questions and technology
enhanced (TE) questions.

Course Goals

This course will help you meet the following goals:
List qualities that entrepreneurs should have, and describe how entrepreneurs’ actions
impact their own lives and the world around them.
Explain the significance of economic theory in entrepreneurial activity.
Describe success factors, including leadership qualities and innovation, in entrepreneurial successes of the past.
Describe sources of ideas, sources of information, and methods to find entrepreneurial opportunities.
Describe the role of the business model and business plan in a new venture.
Describe how buying a new business or franchising are options for an entrepreneurial venture.
Describe how products transition through the life cycle, and how pricing and brand decisions are affected.
Describe how new product development and credit pricing can stimulate a firm’s growth.
Explain the working of the distribution and advertising functions.
Describe the costs and benefits that are associated with distribution and promotion.
Describe the importance of market research for small firms.
Explain how technology can help small firms tune their marketing initiatives.
Describe how effective person-to-person communication is important for selling and customer service.
Describe how sales are planned, executed, and measured through various channels.
Describe methods or phenomena to increase efficiency in a production environment.
Describe ways to plan and improve operations for both the manufacturing and service industries.
Describe the importance of inventory control in minimizing operating costs.
Describe the processes within supply chain management.